Nexus 7 Full HD successor could cost £182 and launch in July

News Paul Briden 14:23, 13 Jun 2013

Rumours of Google's Full HD Nexus 7 successor just won't quit, the latest mutterings say we can expect a higher price too

The next Nexus 7 tablet will arrive in July and thanks to the inclusion of new hardware and a high-resolution display it will be more expensive than its predecessor at $229 instead of $199, a report claims.

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Asian tech news source DigiTimes reiterates the claim made by Reuters earlier in the year that July will see a Nexus 7 successor arriving with a Full HD display. Previous rumours pointed to a slimmer form-factor and a narrower bezel as well as the improved screen quality, however, the new snippet of info from this latest report is word of an inflated price tag.

The report claims the new Nexus 7’s pricing scheme will start at $229 for the base model, which will apparently be a 16GB variant. This would imply Google will skip over offering an 8GB version and is allegedly to position the new model so as not to compete ‘directly against entry-level tablets’.

This compares to the current generation Nexus 7, which starts at £159 or $199 for the 16GB version and goes up to £199 or $249 for the 32GB model. There was an 8GB model at £159 on launch but it was discontinued and the pricing scheme shifted so the 16GB model became the base model.

What’s curious is how this might turn out for the UK price, the rumoured US starting price of $229 for the 16GB model translates to £146, actually lower than the cost of the existing 16GB Nexus 7 in the UK currently.

But likewise, the $199 price for the existing Nexus 7 doesn’t convert to £159, instead the conversion rate pegs it at £126, so we can see approximately a 26 per cent mark-up on the exchange rate value. In which case, we could estimate the Nexus 7 successor could retail via Google Play in the UK from around £182 for the 16GB base model. But don’t take my word for it – I’m crap at maths.

The price change is somewhat understandable given the upgrade in hardware over the original Nexus 7. Full HD displays are expensive and there is word it might also feature an improved processor from either Qualcomm or Nvidia. Importantly, if even half the rumoured spec improvements are true it would seem you’re still getting an awful lot of extra bang for your buck with the new model.

by pbriden via Featured Articles