Photography

HTC INK: Q&A With Jourdan Dunn

JourdanDunn_2A couple weeks ago we announced the launch of HTC INK, a creative endeavor that combines the worlds of personal style and body art with mobile technology. Iconic supermodel Jourdan Dunn is the first global ambassador for this campaign and we asked her to dream up a design to be engraved on a limited number of HTC One M9 handsets. Jourdan collaborated with celebrity “ink-er” Cally-Jo Pothecary to create a design that celebrates some of the changes coming up in her life and career.

HTC spoke with Jourdan about her involvement with the HTC INK campaign and we’re happy to share that interview here with you!

HTC: What attracted you to the HTC INK campaign?

Jourdan: I was really excited by the creative opportunity. Through my career in fashion I have come to appreciate great style and design, and I was really inspired by the opportunity to create my own handset design with a brand that shares the same passion. I’m thrilled with the final artwork, both with how it looks and what it represents.

HTC: How much body art do you have?

Jourdan: I have got a few pieces of body art. Some are personal, like the name of my son Riley on the side of my right hand. Some provide me with inspiration like the inscription inside my right arm that says ‘You owe it to yourself, set the world on fire’. But my favourite is the Egyptian inking at the nape of my neck that is a replica of the goddess Isis. She was a powerful, brave woman and I’m in awe.

HTC: Would you get any more body art?

Jourdan: I already have quite a bit of body art and I certainly wouldn’t say ‘no’ to getting some more. My latest body art is my HTC INK and I’m really excited to have created the design, and to see other people with it on their HTC One M9 or as the temporary metallic body art.

HTC: How does your body art complement your style?

Jourdan: My body art is as much a part of my personal style as the clothes I wear. It’s the ultimate in self-expression.

HTC: What is the inspiration behind your HTC INK design?  

Jourdan: I wanted the design to relate to my life and the exciting things I’ve got coming up, and am looking forward to in the future. I explored feelings of protection and strength and combined these with my positive approach to life. This is reflected in the open hand and eye symbols. I also included natural leaf elements and symbols around the main visual. I love the energy of this design as I enter a new and more creative chapter of my career.

HTC: How does it feel to have a phone named after you?

Jourdan: It’s great! It’s very cool to imagine people walking around with a HTC phone that I’ve designed.

HTC: What role does mobile technology play in your life?

Jourdan: Like most people I couldn’t function without my phone. I use it to stay connected to my family – my mum and my son, and also for work.  I travel extensively and my phone keeps me organised, up to speed and also affords me great opportunities to connect with my fans through social media. It’s really important that I have a reliable handset with a first class camera. I love the idea of the customised HTC handset, with my personal artwork on it.

HTC: What’s your favourite feature of the HTC M9?

Jourdan: The design of the HTC M9 is beautiful. Mine is a mixture of gold and silver, and it looks stunning! I think of it as a new fashion accessory to complement my style.

HTC: Do you plan to create any more designs with HTC INK?

Jourdan: I’ve really enjoyed the creative process and working with a brand that is just as enthusiastic about great design.  This has been a brilliant experience and there are so many more exciting opportunities to explore with body art.


We’ll have more to share about HTC INK in the weeks to come, so keep your eyes on this blog and on HTC’s social media channels.

The post HTC INK: Q&A With Jourdan Dunn appeared first on HTC Blog.


by HTC via HTC Blog
HTC INK: Q&A With Jourdan Dunn HTC INK: Q&A With Jourdan Dunn Reviewed by Ossama Hashim on May 12, 2015 Rating: 5

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