According to a survey from UK-based research firm GMI, 89% of users feel that a phone’s battery life is its most important feature. This echoes an earlier study from IDC, which saw roughly 53% of users pointing to battery life as their primary purchase driver.
“When productivity is one of the key areas that will define your success, battery life becomes crucial,” one entrepreneur explained in a recent BlackBerry Passport Q&A. “[The capacity to] go more than 24 hours without having a dead battery is essential when I am traveling on the road and still need to conduct business as usual.”
Don’t let the PRIV’s slim design fool you. Underneath its sleek exterior hides some serious power: a colossal 3,410 mAh battery, nearly double the size of the iPhone 6S’s 1,715 mAh battery and 26% bigger than the iPhone 6 Plus’ battery. That gives the PRIV enough energy to withstand up to 22.5 hours of mixed use.*
The PRIV achieves this extended run-time despite its incredibly detailed screen and powerful hardware. It also provides enhanced visibility into its battery life – with the new Battery Edge feature (right), the elegant, curved edge of the PRIV’s 5.4-inch immersive display allows you to quickly view your phone’s charge status even when it’s sleeping, without having to wake up the device.
See a demonstration at the 1:00 mark of this video. And if you pair the PRIV with one of BlackBerry’s phone cases, you’ll gain access to additional automatic power-saving technology that enhances the PRIV’s battery life even further.
It gets better. If at the end of a full day’s usage your PRIV needs a recharge, never fear. PRIV supports Qualcomm Quick Charge 2.0 technology**, which lets the phone regain 50% charge in just 40 minutes.
You’d best believe the PRIV’s battery power’s got people excited, too; just take a look at what some of our fans are saying:
As mobile technology gains more and more ground in the enterprise, the need for battery technology that withstands extended usage is only going to become more pressing. PRIV offers exactly that, paired with a top-grade keyboard, a large and beautiful display, a suite of BlackBerry product and security features, powerful specs, and access to the world’s largest application ecosystem. There are many reasons to be excited about PRIV – and just as many reasons to buy one.
Want to learn more? Take a look at some of the positive feedback the phone’s receiving. And if you’re looking to catch a glimpse of the device, you can also check out the official gallery.
* Based on mixed usage scenario. Many factors affect battery life, including network connectivity, application usage, feature configuration and battery age. Actual results may vary.
**Rapid charger accessory sold separately
by Nicholas C. Greene via Inside BlackBerry
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